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Actionable Intelligence

Grow Your Channel
Channelytics®  is a subscription service focused on empowering channel professionals with the data and operational expertise they need to make informed, confident business decisions, powered by the trusted research and intelligence of The Channel Company’s IPED®  Consulting business.
Channelytics provides actionable channel intelligence to help you build, develop and drive your channels.

Whether you are looking for data to guide your strategy, revamp your channel programs, uncover your next opportunity or understanding the most important dynamics shaping the channel partner and supplier community, Channelytics provides powerful decision support backed by the latest channel research.

When you join Channelytics, you will receive ongoing access to channel research, expert channel analyst insights and operationally proven tool-sets designed to unleash your channel potential.


Strategic analysis on major research topics shaping the supplier and channel communities.

  • Market Intelligence
  • Trending Data
  • Vendor Imperatives

Expert analysis and interpretation delivered through a variety of mediums, providing concise understanding and actionable guidance.

  • Expert Perspectives
  • Proven Practices
  • Operational Guidance
Tool Sets

Operationally focused deliverables enabling deeper understanding as well as faster and more effective execution.

  • Frameworks & Guides
  • Playbooks & Templates
  • Channel Primers

Direct access to subject matter experts that lead to greater confidence in your decisions.

  • Research Readouts
  • Inquiry Appointments
  • Executive Briefings
CRN Partner Databases

Build your database of the channel’s best and brightest partner organizations.

  • SP500
  • MSP500
  • +MORE
  • Research on topics at the forefront of the channel
  • Actionable insights to fully leverage the data
  • Playbooks and tools for quicker execution
  • Advisory services tailored to your goals
  • Executive communities to network and collaborate

Why Choose The Channel Company?


Unmatched Expertise

IPED consultants bring real-world operational experience and deep channel expertise to your challenges.

Deep Insights

The expertise of our IPED consultants – plus our proprietary channel database – bring you the insights you need to make strategic decisions.

Extensive Experience

We understand your business model and know all the current trends and existing opportunities.

Proven Performance

We excel at creating effective go-to-market strategies and successful channel programs.