Inbound Marketing
Solution Providers Are Searching… Help Them Find You.
Magnetize Your Content to Drive Partner Demand
Position your company as an innovative force in your field and capture partner mindshare by delivering purposeful, relevant content to a targeted audience of highly engaged solution providers on the CRN network. Whether you put your own, existing assets to work or tap the creative talent of our content services team, CRN’s proven inbound marketing strategies will draw relevant, new partners to your brand and partner program.
Attract the right channel partners with the compelling, inbound IT channel marketing campaign that best fits your goals:
Content Syndication
Unleash the power of your information-rich white paper, case study or other asset to identify and attract the right prospects through a CRN content syndication program. We handle the entire process, from content management to registration, promotion and detailed reporting.
Content Marketing Services
CRN’s content services team works with vendors to create original, engaging and versatile assets, from white papers to videos to case studies. Our custom-developed resources provide a solid foundation for inbound IT channel marketing campaigns that get results.
CRN Social
Social media is a critical component of every IT channel marketing plan, but utilizing it effectively takes considerable time and strategizing. Let us take the work out of this essential inbound marketing tactic by helping you build an effective, overall strategy, develop compelling content, and expertly manage your channel executives’ social media presence.
Step into the Partner’s Path.
Long before a solution provider contacts a technology supplier or joins their partner program, they typically launch an extensive research and information-gathering campaign. Step into the partner’s path and engage them at this early, crucial moment: when they are most open to new ideas and relationships and when fewer competitors are vying for their mindshare. CRN’s inbound marketing campaigns can give you a head start, creating new opportunities for your paths to converge.
Resources
View 2017 CRN Magazine Editorial Calendar
View 2017 CRN Magazine Online Calendar
Media Kit for Advertisement Opportunities
Why Choose The Channel Company?
Broad Reach
We reach an engaged, loyal following of leading solution providers.
Integrated Campaigns
Our multi-media network reaches your target audience through their preferred communication channel.
Flexible Advertising
We offer a diverse range of ad units to deliver your unique message effectively.
Maximized Results
We provide comprehensive campaign reporting to optimize your advertising campaigns.
