CRN Virtual Training Centers

Invest in Your Partners' Success

Online IT Brand Promotion

Educate current partners while building brand awareness among prospective partners. CRN’s custom Virtual Training Centers help you capture more mindshare at all stages of the Partner’s Journey—Awareness, Consideration and Decision—with the seamless integration of online brand promotion, partner training and partner recruitment in a single, state-of-the-art online environment.

Your CRN Virtual Training Center is a custom-designed, web-based platform built around specific goals for partner training and outreach. Each center hosts a series of courses, or “Learning Modules,” made up of on-demand, audio-over-slide sessions and pre-recorded, instructor-led video sessions. These series end with a quiz, for which a passing score triggers an automated certificate, rewarding participants with instant feedback and incentive.

These unique, virtual environments live on and educate channel partners about your technology, partner program, or other topic through convenient, on-demand learning experiences. Every program includes a strategic marketing campaign aimed at both existing and prospective partners, to drive registration as well as brand promotion.

Each Virtual Training Center Program Includes:

  • Detailed monthly reporting to track the progress of your investment and monitor partners’ adoption and success
  • A promotional plan for outreach to current partners through targeted emails, as well as a broad marketing campaign on to register prospects and drive online brand promotion
  • Optional gamification elements to keep partners engaged throughout the year


Reinforce Your Message.

Once you have successfully recruited a new channel partner—or even engaged a promising prospective partner—it’s time to reinforce your real-world value and win their loyalty. Tip the scales in your favor with accessible and interactive partner enablement. A dedicated CRN Virtual Training Center allows you to give partners the actionable information, technical knowledge and motivation they need to become more effective advocates of your brand.

Learn More About the Partner Experience

Why Choose The Channel Company?


Broad Reach

We reach an engaged, loyal following of leading solution providers.

Integrated Campaigns

Our multi-media network reaches your target audience through their preferred communication channel.

Flexible Advertising

We offer a diverse range of ad units to deliver your unique message effectively.

Maximized Results

We provide comprehensive campaign reporting to optimize your advertising campaigns.