The Channel Company Appoints Women of the Channel Events Advisory Board Members

WESTBOROUGH, Mass.March 17, 2015 The Channel Company today announced appointments of six prominent executives to its Women of the Channel events advisory boards. Women of the Channel events, part of The Channel Company's XChange© Events portfolio, offers women in business the opportunity to share insights, find mentors, invest in self-awareness and development, network for growth and celebrate success.

Added to the Women of the Channel East Coast advisory board: 
- Felise Katz, CEO, PKA Technologies

Ushering in the lineup of the recently established Women of the Channel West Coast board, formed to help grow that conference to meet the needs of Bay Area/Silicon Valley innovators, are charter members:
- Jennifer Anaya, Vice President of Marketing, North America, Ingram Micro 
- Margaret Dawson, Chief Marketing Officer, Rival IQ 
- Dee Dee Lear, Vice President, Cloud & Business Development, Arrow Electronics Inc. 
- Luanne Tierney, Vice President, Marketing, Fortinet 
- Jessica Yeck, Vice President, Sales, HP Solutions, Avnet Technology Solutions 

Selected for their thought leadership and celebrated influence in the channel community, advisory board members lead by example and contribute to the program's overall success by shaping event content, fostering trusted relationships with event participants and enlisting prominent women in the IT channel industry to share their insights for success.

"I'm extremely excited to have this honor and privilege to serve as advisory board member for Women of the Channel events," said Luanne Tierney, VP of Marketing, Fortinet. "I look forward to collaborating with my fellow members to help accelerate the development and growth of female leaders in the IT channel."

"We designed the Women of the Channel events in response to the growing needs on both coasts to inspire and motivate women in the channel community." said Lisa MacKenzie, Senior Vice President of Events, The Channel Company. "We congratulate our new advisory board members and we are grateful for their unwavering commitment to our cause."

The next Women of the Channel event will be held June 3 at the Hyatt Regency in San Francisco. To learn more and to register, please visit

The complete member lists of the Women of the Channel Advisory Boards include: 

East - Tricia Atchison, Sr. Director, RTM & Channel Marketing, N.A. Symantec; Tiffani Bova, VP & Distinguished Analyst, Gartner; Carolyn Cox, Sr. Director, Customer Acquisition & Partner Marketing, MobileIron; Jeannine Edwards, Director of the ConnectWise, LabTech & Quosal Community, ModernOffice Suite; Marie Rourke, President & Founder, WhiteFox Marketing & Communications; Janet Schijns, VP, Global Verticals and Channel Marketing, Verizon Enterprise Solutions; Florence Sullivan, Director, WW Partner Marketing, Juniper Networks; Martha Tacy, Director, Business Partner Marketing, N.A. IBM; Lisa Matherly, VP, WW Partner Programs, Marketing & Operations, McAfee; Felise Katz, CEO, PKA Technologies.

West - Dee Dee Lear, Vice President, Cloud & Business Development, Arrow Electronics Inc.; Jessica Yeck, VP Sales - HP Solutions, Avnet; Margaret Dawson, Chief Marketing Officer, Rival IQ; Jennifer Anaya, VP, Ingram Micro; Luanne Tierney, VP, Marketing, Fortinet; Brooke Cunningham, VP, Global Partner Marketing, Qlik.

About The Channel Company
The Channel Company, with established brands including CRN, XChange Events, IPED and SharedVue, is the channel community's trusted authority for growth and innovation. For more than three decades, we have leveraged our proven and leading-edge platforms to deliver prescriptive sales and marketing solutions for the technology channel. The Channel Company provides Communication, Recruitment, Engagement, Enablement, Demand Generation and Intelligence services to drive technology partnerships. Learn more at

The Channel Company Press Contact:
Kim Sparks
Director of Marketing
(508) 416.1193


SOURCE The Channel Company